

The Kooples
How a user-friendly, stylish UI/UX embodies The Kooples’ ethos and strengthens audience connection.

Key Contributions
Roles:
UX Research, Wireframes, Usability Testing, Prototype Development, Branding, and High-Fidelity Mockups.
Focus:
Create a strong UI/UX that strengthens The Kooples' brand ethos.
















More Projects





Transforming Physical Assets from Iconic Cults into NFTsDesign, Motion, NFT

How Bold Colors and Photography Capture Diesel’s Essence.Design, Advertising, Print


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Bags Made from Leftover LeatherDesign, Motion, Branding

Clear Brand Guidelines Strengthen Clinique’s EquityDesign, Motion,

Series of AI-Crafted CreaturesDesign, Motion,

Coach Insider Membership ProgramDesign, Motion, Branding

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Sugarhigh LovestonedDigital, Social

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Refreshing a Fashion Brand’s PresenceDigital, Social, Visual Brand Identity

ThunderclapDigital, Social

Teaching Kids to Brush Better With Augmented RealityDigital, Social

PumaDigital, Branding, Moving Image, Experiential, Social, Data Visualization

Coach CreativeDigital, Print, Branding, Moving Image, Experiential, Social, Direct Response

Audi A1Digital, Print, Branding, Experiential, Social, Direct Response, Data Visualization

Blending Heritage and Modern Sophistication Shaped DeLeón Tequila’s Bold Identity.Digital, Print, Branding, Moving Image, Experiential, Social, Direct Response

The Unicef Tap ProjectDigital, Branding, Experiential, Social, Data Visualization

Chobani Simply 100Digital, Branding, Social

Chobani Food IncubatorDigital, Branding, Social, Direct Response

MakerbotDigital, Branding, Experiential

Coach X PeanutsDigital, Branding, Moving Image, Experiential, Social

Movie PostersDigital, Print, Branding, Social

Mr SpoilsDigital, Print, Branding, Moving Image, Experiential, Social, Direct Response

Turning NYC Into an Immersive Onboarding ExperienceDigital, Print, Branding

Boll & BranchDigital

Barton F. GrafDigital, Social

LogosBranding

Google Creative LabDigital, Experiential, Social

Mad-IDWeb Design/UX , Brand Identity, Video Content

Little DonkeyDigital, Print, Branding, Social
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Translating Ideas and Brands into Digital Experiences.