How I Helped Redefine Sports Collectibles and it's NFT Culture with Aria Exchange

Aria Exchange

Creating a brand identity that seamlessly blends cutting-edge technology with the excitement of sports, Aria Exchange can effectively redefine the sports collectibles landscape and attract a passionate community of collectors looking for immersive, interactive experiences.

Key Contributions

Roles:

UX Research, Wireframes, Usability Testing, Branding, Print, Animation, Social Media

Focus:

Emphasize the AR experience and NFT integration. Create immersive and interactive experiences

The New Gatekeepers

The Launch Campaign, Featuring Jayson Tatum, Max Scherzer, Alex Bregman, Babe Ruth, Mickey Mantle, Honus Wagner, Hank Aaron, Jerry West, Bill Russell, and more, will debut ARIA Exchange's first NFTs exclusively on ARIA Exchange.

ARIA Brand Video

First Storyboard Iteration

Quick cuts and smooth transitions keep the energy up, with interspersed message slides to drive the main themes. The footage includes a blend of video and still images.

First draft ideas for text overlays or messages that will appear throughout the storyboard. Keep them concise and impactful, timing them to support the visuals and music.

ARIA Exchange is built on 3 key principles:
1. Our collectibles are always immersive, digital, and top of their class.
2. Our collections are always authentic and officially licensed from your favorite players and sports organizations.
3. We’re carbon-negative. We mint on Hedera to keep our planet green.

ARIA Exchange partners with cultural icons and organizations like the NBRPA, NHLAA, MLBPAA, Basketball Hall of Fame, and NBA Coaches Association to create timeless collectibles and NFTs, representing over 3,000 sports legends.

Instagram feeds-/stories, LinkedIn, Twitter, Discord, and Clubhouse posting content like Product Drops, Countdown Ticker, Throwback Videos, Record Breaker, and more.

Bringing one-of-a-kind collectibles into the future, ARIA Exchange’s hand-picked partners are cultural leaders that offer transcendent, timeless value from generation to generation. The upcoming drop, The Estate Collection, will feature distinct and dynamic NFTs from sports icons like Babe Ruth, Mickey Mantle, Cy Young, Honus Wagner, and Roberto Clemente, including 1-of-1 and limited-edition offerings starting at $1,000.