ARIA Exchange

Aria Exchange

Aria Exchange is a media company that offers best-in-class augmented reality experience creation, patented recognition technology, interactive consumer engagement tools, and a carbon-negative NFT trading platform. My role involved conceptualizing and developing a brand identity that redefines the sports collectibles and sports NFT culture. Additionally, I created VIP Access Key Passes to promote upcoming NFT drops and sneak peeks, surprise air drops, event access, exclusive merchandise, and more.

Key Responsibilities

Creative Direction | Brand Development | Digital Experiences | NFT Engagement | High-Profile Launches

The New Gatekeepers

The Launch Campaign, Featuring Jayson Tatum, Max Scherzer, Alex Bregman, Babe Ruth, Mickey Mantle, Honus Wagner, Hank Aaron, Jerry West, Bill Russell, and more, will debut ARIA Exchange's first NFTs exclusively on ARIA Exchange.

ARIA Brand Video

First Storyboard Iteration

Quick cuts and smooth transitions keep the energy up, with interspersed message slides to drive the main themes. The footage includes a blend of video and still images.

First draft ideas for text overlays or messages that will appear throughout the storyboard. Keep them concise and impactful, timing them to support the visuals and music.

ARIA Exchange is built on 3 key principles:
1. Our collectibles are always immersive, digital, and top of their class.
2. Our collections are always authentic and officially licensed from your favorite players and sports organizations.
3. We’re carbon-negative. We mint on Hedera to keep our planet green.

ARIA Exchange’s hand-picked partners are cultural leaders who offer transcendent, timeless value from generation to generation. Across a range of partnerships, including the National Basketball Retired Players Association (NBRPA), NHL Alumni Association (NHLAA), Major League Baseball Players Alumni Association (MLBPAA), Naismith Memorial Basketball Hall of Fame, and the NBA Coaches Association, ARIA Exchange boasts the potential to create collectibles and NFTs for over 3,000 sports legends.

Instagram feeds-/stories, LinkedIn, Twitter, Discord, Clubhouse posting content like Launch Date Carousels, Countdown ticker, Product features, Throwback videos, Record breaker, and more.

Bringing one-of-a-kind collectibles into the future, ARIA Exchange’s hand-picked partners are cultural leaders that offer transcendent, timeless value from generation to generation. The upcoming drop, The Estate Collection, will feature distinct and dynamic NFTs from sports icons like Babe Ruth, Mickey Mantle, Cy Young, Honus Wagner, and Roberto Clemente, including 1-of-1 and limited-edition offerings starting at $1,000.